PinnedHow I became a Narrative StrategistI believe “narrative strategist” is an emergent term — one I’ve adopted to describe the varied work I do, which has since evolved into a…Sep 23, 2024Sep 23, 2024
🌟 Seeing the Narrative Forest 🌟The term “story” and “narrative” are often used interchangeably, but they are distinct concepts.3d ago3d ago
Emotional AffluenceJust this morning I was unable to concentrate, my body hijacked by fear. I couldn’t set aside the sensations that took over me. The shallow…6d ago6d ago
🌟 Layers of Meaning Making 🌟Narrative Strategy uses storytelling to deliver outcomes. But more than that, it uses storytelling to help individuals and collectives make…6d ago6d ago
Swimming with Rip CurrentsThe sea we’re swimming in feels unrecognizable. Polluted with hate, confusion and violence, our senses are clouded with fear. We’re…Mar 4Mar 4
MarComm Needs MeaningI generally have a fair amount of skepticism when it comes to new terms in the MarComm space. Why can’t people just say, “do this” rather…Feb 10Feb 10
🌟My Three Phases of Narrative Strategy and Their Impact 🌟Narrative Strategy uses storytelling and communications to deliver outcomes. It’s especially useful for regulated industries, where…Feb 5Feb 5
Seeking HomeostasisAll systems, from the biological to the societal, inherently seek equilibrium — homeostasis is not just a biological imperative but a…Feb 3Feb 3
Embodying InnovationCognitive Behavioral Therapy (CBT) has proven effective for many, providing tools to reframe detrimental thought patterns. However, for me…Jan 28Jan 28
🌟 Fueling Belief 🌟Belief, like fire, consumes whatever fuel it finds, transforming the familiar into the unrecognizable. Leaders in innovation strive for…Jan 23Jan 23
