🌟 Narrative Strategy for Systems Change 🌟

Ari Mostov
1 min readOct 18, 2024

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Much of the discussion around narrative, narrative change and narrative strategy centers on systems change.

Change is storytelling. A story is really about change. As a narrative strategist, I find I have the most fun in those spaces of change.

Narrative Strategy for Systems Change

This great diagram from The Moment (https://lnkd.in/gU9pnjGq) by Daniel Rose, CPF illustrates how dominants systems fall while new systems rise. As a narrative strategist, I use storytelling and communication to narrate, navigate and help mobilize our communities as these disruptions occur. Having language and models to make sense of the change happening around give us direction. I think narrative strategy is most effective when old systems are crumbling, and we feel lost and unsure of what’s next. By using storytelling to help us embrace the future, narrative strategy can make change irresistible.

Where do you see systems crumbling?
What new systems are emerging?
How are we navigating that change?

Ari Mostov is a narrative strategist, working with innovators to craft irresistible futures. Learn more www.wellplay.world

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Ari Mostov
Ari Mostov

Written by Ari Mostov

Narrative Strategist | Storytelling for Outcomes www.wellplay.world

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